Sunday, February 12, 2006

GeekPress: Scamming Google

GeekPress: Scamming Google: "The Google Scam
I discovered this scam through Jimmy Wales of Bomis, who was checking out some Google results for 'his own nefarious purposes.' He noticed that the first result of a Google search for 'Phoebe Cates nude' was a sham discussion of Phoebe Cates in which all of the links (interspersed in the text) lead to Nude Celebrity World News. As Wales noted, 'the [sham discussion] page looks, to anyone other than a human, like a sincere discussion of the 'issue' of Such-and-Such Person Nude on the Internet.
(It comes as no surprise to me that this scam was designed by a porn site owner. They're always ahead of the curve.)
This Google scam is more extensive than it seems at first glance. For each of 2201 celebrities, there are at least four web pages (each with a separate domain name): two discussion pages, a FAQ, and a search results page. To us humans, each of these pages is obvious as an automatically-generated search engine 'spam' designed to bring searchers to Nude Celebrity World News"

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